Balapur Ganesh Laddu which is famous in Hyderabad is auctioned every year. Balapur Ganesh Laddu auctioned for a record price and its a tradition to auction Ganapathi laddus in Hyderabad from years. Balapur Laddu is very famous and became sentiment for auctioneers. It started in the year 1994 and the first Laddu was sold for Rs 450 and after 25 years, the price of the Laddu reached Lakhs of rupees.
Now it was auctioned for Rs 17.60 Lakhs, this year, and it is bought by Kolan Rami Reddy. Kolan family has sentiment and good association with Balapur Laddu. Including this year, they have bought the Laddu nine times which is a record. Previous year in 2018, the Laddu was sold for Rs 16.60 Lakh and this year the price raised a lakh.
People believe that if Laddu prasadam is sprayed in agriculture lands and in real estate ventures so they bring good profits. Now, this sentiment spread across Andhra also all Ganesh Laddu’s are auctioned in Ganesh Pandals every year. Farmers would come in large numbers for the auction of Balapur Ganesh Laddu.